‘Walking the Talk: Building a Culture for Success’
by Carolyn Taylor
NEW revised edition
They say culture eats strategy for breakfast. This book provides a practical, do-able approach to culture transformation, giving you the essential insights required to effectively design, implement, measure and manage the culture you need to achieve your business targets.
Thursday 24th September 2015 sees the relaunch of the corporate classic, ‘Walking the Talk, Building a Culture for Success’. Updated by popular demand, this revised edition unites the same pragmatic approach to culture design and management with the latest thinking on what is needed within your organisation to achieve cultural transformation and business success.
10 years ago, when the original book was launched, culture was a rarely discussed corporate issue. 10 years on, and whilst industry now talks culture, few organisations really ‘get’ culture. This book cuts through the hype and confusion, making the concept of culture tangible and showing how, by focusing on creating new corporate behaviours and habits, you can genuinely transform your organisation.
Built upon Carolyn Taylor’s 30 years of culture consulting experience, ‘Walking the Talk, Building a Culture for Success’ brings forward new ideas as to the core qualities needed to lead change: openness, responsibility and principled. Carolyn also shows you how to achieve a behavioural tipping point within your company, and how it may be closer than you think. Also included is an update of Walking the Talk’s renowned organisational culture archetypes which reflect a growing market interest in corporate responsibility.
Rich in anecdotes, case studies and insights, this book will give you the confidence and practical know-how to go forth and build a culture of success in your own organisation.